Accentuate the Positive by the Most Sensitive Man in Bexley, Simon Doer
The 1944 election year pitted Democrat Franklin D. Roosevelt against Republican Thomas Dewey in the campaign for President. While accusing Republicans of fraud in their attempts to claim credit for social gains of the New Deal, he also ridiculed Republican claims that his administration was corrupt and wasteful with tax money. He pointedly challenged a claim that he sent a US Navy ship to pick up his dog Fala, a terrier, in Alaska, noting that "Fala was furious" at the rumor. Meanwhile Dewey accused Roosevelt of being "indispensable" to corrupt big city Democratic organizations and American Communists. During that same year Johnny Mercer wrote the lyrics to Accentuate the Positive, a song with the refrain:
“You've got to accentuate the positive
Eliminate the negative
And latch on to the affirmative
Don't mess with Mister In-Between”
Those earlier lyrics may still hold guidance for election campaigns during 2010.
As you consider those lyrics from an earlier time, are you frustrated by what appears to be a current election campaign dominated by negative information about opponents rather than positive information promoting what each candidate would bring to the office they seek?
When I look for campaign literature or information accentuating candidates’ positive qualities, experience and strategies candidates propose to bring to the issues impacting the offices to which they seek to be elected this year, I find the mail, television, radio and internet bring a proliferation of negative information on the opposing candidates. Bad hair day or expression photos of the opposing candidates that even driver license or school photo providers would discard are usually the norm on these flyers and advertisements.
Many of the pieces opposing particular candidates hide behind broadly labeled groups or parties with no attribution to the candidates contesting the election.
Does what appears to be a trend to negatively focus on the opposing candidate run afoul of common sense and long standing marketing and public relations tactics? The show business cliché is that “It doesn't matter what they say as long as they spell your name right." Plus what happened to the political maxim “never give a political opponent free publicity?” That maxim has been used effectively by political frontrunners to ignore their opponents, never referring to them by name, but perhaps by political party alone, to avoid giving the opponent free exposure.
When so much negativism is awash in the political media do voters connect it to particular candidates? Ohio voters have a history of electing certain surnames, sometimes regardless of political party or political stances, based on the political familiarity of names (Brown, for example). Perhaps this is a jaundiced view, however, particularly when it comes to lesser known political races voters may make their entries on the ballot based on “I’ve heard that name,” likely not connecting a positive or negative association (and conversely “I haven’t heard anything about the other candidate or candidates.”)
There are many scholarly research articles on the effectiveness of negative political attacks on opposing candidates. Some of these studies, available through an internet search, make fascinating reading addressing the impact analysis of negative political advertisements. Sadly the results suggest that negative campaign approaches can be effective with certain targeted groups of voters.
Perhaps the question we should ask the issuers of negative campaign materials and the candidates that stand behind them who state, “I have approved this message,” is despite whether or not the materials are effective, are they ethical? Do they reflect an effort to bring to light a very real concern or are they simply presenting a litany of opponent’s quotes through cleverly crafted catchphrases to place their opponent in a bad light?
So, tell us as voters what you bring to the office, not what your opponent fails to offer.
That is one sensitive man’s opinion. What is yours?
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Showing posts with label Simon Doer. Show all posts
Showing posts with label Simon Doer. Show all posts
Friday, October 22, 2010
Thursday, October 8, 2009
MSMIB: Smoke Gets in Your Eyes…. And Your Nose and Mouth, Clothes and House

"Smoke gets in your eyes and your nose and mouth, clothes and house."
Commentary by the Most Sensitive Man in Bexley, Simon Doer
No, this is not a tobacco smoking commentary. It is also unlikely to add to my popularity, however, it must be written as a matter of sensitivity to the rights of the few.
Fire pits and wood burning fireplaces have increased in popularity. Relatives and friends have them. Fire pits are gathering places. Marsh-mellow smore-making opportunities. Enablers for spending cool evenings outdoors.
Yet there is only limited commentary on their use in communities in the United States.
As the South Park song opines “Blame Canada.” Canadians appear to be on the cutting edge of some issues, including fire pits.
There are several web-based articles on complaints and proposed regulations of fire pits relating to the reactions of Canadian residents, where supposedly the northern air is vibrant and clear. See for example:
http://www.calgaryherald.com/news/Fire+complaints+cent/2010431/story.html
Apparently many of the complaints as well as proposals for regulation, fines and permits relate to the combustion of other than wood or materials such as painted wood. The Calgary Herald reported that complaints regarding fire pits increased from 217 in 2007 to 494 at August 2009 month-end.

The Calgary Director of bylaw services is quoted:
"It also might capture a growing impatience from some people about their health and the enjoyment of their home free from smoke intruding from the neighbours."
So, are fire pits and wood burning fireplaces an intrusion of the rights of your neighbors? Are they filling the air with smoke and impurities that may adversely affect your health as well as your neighbors?
Fire pits pose an interesting paradox as open burning of wood is typically not permitted within city limits, yet some of those same materials can be burned in an open fire pit.

While wood-burning fireplaces will continue to retain their allure as they have for generations, fire pits may or may not remain. Are they a fad similar to deep frying turkey in an oil filled cooker?
That is one sensitive man’s opinion. What is yours?
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